3月登录和午餐:3月23日,星期三

Communicating Under Pressure: The Story of @NashSevereWx and How They Grew Their Platform to 235,000 +的追随者

你可能会在推特上关注他们, 在最可怕的时刻,你向他们求助, 但你听过他们的故事吗? 在田纳西州中部爆发龙卷风两年后, 将明柯夫, uedbet苹果客户端恶劣天气的合作伙伴, joins us to share how he teamed up with a couple of other locals to publicly share weather updates and how it’s “turned into a thing.” 

你将学习:

  • 在你的营销工作中实施社会媒体的重要性
  • 如何培养一个健康的社交媒体粉丝,并保持你的受众参与度
  • 在这种不可预测的时期进行战略性沟通的技巧 

我们的讨论将包括:

将明柯夫 是否有远见和经验丰富的备灾计划者. 他在医疗保健方面有丰富的计划和培训经验, 公共安全, 教育, 和非营利部门. Most notably he has consulted on continuity and emergency operations planning initiatives for nine different state emergency management agencies (EMAs), 美国最大的40个城市中,有14个是美国最大的城市.S. 但这只是日常工作. 

Will is also a partner in the time-consuming and difficult-to-manage weather media company, uedbet苹果客户端的恶劣天气. The three partners at uedbet苹果客户端的恶劣天气 have received national attention for their detailed and witty weather analysis. 在他们10年的“职业生涯”中,他们赢得了Walter J. Bennett Public Service Award from the National Weather Association and a Distinguished Service Award from 国家海洋和大气管理局(NOAA). 

这将是一个互动的讨论,有足够的时间给Q&A. 提前提交问题,请发送邮件给我们.

现在买票吧!

 

IABC会员5美元,非会员15美元. 活动对在校学生是免费的.

努力继续提供优质服务, 每个月参与虚拟新版uedbet客户项目, 我们的会员每月活动费用已增至5美元. This will grant you exclusive access to the recorded presentation after the event. We recognize the last year has been trying for many of our members and friends, 对一些人来说,这种增长可能是无法实现的. If you feel this cost will prevent you from participating in our professional development events, 请与我们联系. We appreciate your commitment to our chapter during the last year as we transitioned to a virtual environment and we look forward to returning to in-person events as soon as we are able.

2月登录和午餐:周三,2月. 23

让本组织为大流行后的经济做好准备

一个好消息! 经济恢复增长. 坏消息是,工人们没有. 加入我们 2月23日星期三中午(CT) Zoom频道 大卫Waddell, Waddell的首席执行官兼首席投资策略师 & 的同事, 解释了经济将会是什么样子, 如何规划2022年及以后的情况, and some of the best ways of communicating those plans with your stakeholders.

你将学习:

  • 2022年及以后的经济预测
  • 在劳动力不增长的情况下,如何争夺新人才
  • 帮助你传达经济变化的谈话要点, 供应链中断, 还有你的客户的通货膨胀, 客户和利益相关者

我们的讨论将包括:

这将是一个互动的讨论,有足够的时间给Q&A. 提前提交问题,请发送邮件给我们.

现在买票吧!

 

IABC会员5美元,非会员15美元. 活动对在校学生是免费的.

努力继续提供优质服务, 每个月参与虚拟新版uedbet客户项目, 我们的会员每月活动费用已增至5美元. This will grant you exclusive access to the recorded presentation after the event. We recognize the last year has been trying for many of our members and friends, 对一些人来说,这种增长可能是无法实现的. If you feel this cost will prevent you from participating in our professional development events, 请与我们联系. We appreciate your commitment to our chapter during the last year as we transitioned to a virtual environment and we look forward to returning to in-person events as soon as we are able.

october-professional-development

登录和午餐:周四,10月. 28

October is Cybersecurity Awareness Month, and we want to help you learn to be cyber-smart.

网络安全威胁随时可能发生在任何人身上. 你准备好了? 学习如何为潜在的威胁做准备,并像专业人士一样做出反应! 请于10月28日周四中午(CT)在Zoom上收看我们的节目 to learn how to protect your technology from vulnerabilities and how to protect or repair your reputation if you fall victim to a cybersecurity breach.

你将学习:

  • 确保组织和个人技术安全的步骤
  • The right virtual meetings settings to ensure your virtual event is protected
  • 给通信专业人士的网络安全提示
  • How to think like a PR pro to respond and recover from a cybersecurity breach

我们的讨论将包括:

这将是一个互动的讨论,有足够的时间给Q&A. 提前提交问题,请发送邮件给我们.

现在买票吧!

 

IABC会员5美元,非会员15美元. 活动对在校学生是免费的.

努力继续提供优质服务, 每个月参与虚拟新版uedbet客户项目, 我们的会员每月活动费用已增至5美元. This will grant you exclusive access to the recorded presentation after the event. We recognize the last year has been trying for many of our members and friends, 对一些人来说,这种增长可能是无法实现的. If you feel this cost will prevent you from participating in our professional development events, 请与我们联系. We appreciate your commitment to our chapter during the last year as we transitioned to a virtual environment and we look forward to returning to in-person events as soon as we are able.

write-to-win-graphic

写信赢:2021版

写作获奖作品获得认可的秘密 

这是正式的颁奖季,如果你是那些有才华的人, 有经验的沟通者,他们投入了时间并取得了令人满意的结果, 你应该因此而得到认可,这从你提交奖项开始. 

信不信由你, sometimes the difference between a winner and just another award entry isn’t the quality of the project, 但是进入的质量本身. 

这可能会导致各种各样的怀疑. 我们明白,我们是来帮你的. We hosted a rockstar panel of judges, past winners, participants and experts who shared the b进入(和获胜)的好处!uedbet苹果客户端, key “dos and don’ts” to create a winning entry and how to tell a compelling story without ditching the analytics. They also offered an inside look at awards entries from a judge’s perspective.

错过了会议? 下载我们最重要的8个要点 或者点击下面观看视频点播. 不要忘记在6月24日前提交你的MCPGA申请!

For more information, visit our Awards page >>

uedbet苹果客户端:

april-professional-development

4月的职业发展

不插电的数字营销:在新常态中拥抱新策略

Join our panel of experts for a discussion on making the shift to embrace new online data, 以一种引人注目的方式接触我们的观众.

关于这个事件
There’s no doubt that the pandemic has accelerated the speed at which many brands and companies are “going digital.“有一个新的, 严重依赖技术来保持联系, and the challenge for us as marketers and communicators is to use this new reliance to our advantage.

The data is out there and our panel of expert digital marketers are here to share some of the best ways to navigate through it all, 把它应用到成功的策略中去, 拥抱我们的新常态.

你将学习:

  • 有效的电子邮件营销,抓住人们的时间和注意力
  • 快速推出社交媒体内容策略和技巧
  • 搜索引擎优化 & 数据分析,以保持领先的谷歌趋势

对小组成员:

 不插电的数字营销:在新常态中拥抱新策略 image

克里斯托弗·莱斯特

克里斯托弗·莱斯特(克里斯托弗·莱斯特)是uedbet苹果客户端C4ward Strategies的创始人, TN where he helps companies align their digital brand experience across the sales process. He’s passionate about the consumer and crafting marketing that feels more human. 他喜欢弱者,热狗,还有一只叫罗西的可爱狗.

Christopher spent the last couple of decades geeking out about all things digital with a special appreciation for 电子邮件营销. 他帮助过像Sylvan Learning Centers这样的品牌, uedbet苹果客户端的捕食者, 科学公共图书馆, Niche Media and the YMCA tell their story in the digital space and craft emails that people want to read. He served as the Vice President of Sales at Emma Email Marketing where he was responsible for strategic brand growth, 新客户获取和市场开发.

In 2020, mid-pandemic, Christopher launched an apparel line called Clifton+Leopold. Clifton+Leopold was born from his lifelong appreciation of classic men’s accessories and the desire to make them more diverse and reflective of the world today. With his eclectic background and a love of style influenced by ‘80s pop musicians, Christopher is leading a team of artisans handcrafting textiles with a cerebral approach. www.CliftonandLeopold.com

 

 不插电的数字营销:在新常态中拥抱新策略 image

艾萨克·雷·诺里斯

Isaac是一名精通跨平台故事叙述的数字原住民, 数字营销, 和社会的广告. 在出版和广告公司工作之后, he founded Norris Media—a boutique 数字营销 consulting and social media agency. 在朝九晚五之外, he’s also a writer and journalist who covers stories across the Southeast in culture, 食物, style, 和更多的.

 

 

 

 

 

 不插电的数字营销:在新常态中拥抱新策略 image

骑士Stivender

骑士Stivender has 20-plus years of experience using data and analytics to help businesses increase market share and build engagement and loyalty among stakeholders. 作为MP的整合营销和数据分析总监&F, she consults on accounts with a need for data-based marketing strategy – including digital advertising, 电子邮件营销, 体验式营销, 和搜索引擎优化/内容策略. 她曾领导ADS安全公司的客户团队, 日志还酒厂, 田纳西州中部的联合道路, 冬至高级生活, 田纳西骨骼和关节研究所, 宾夕法尼亚大学.

在她担任下院议员之前&F, Knight was part of The Tennessean news team deemed a finalist for the Pulitzer Prize for breaking news coverage of the Nashville floods in 2010. She was awarded the Gannett company’s Innovator of the Year recognition in 2015 for her work to integrate content, communities and live events to help build a new generation of news consumers. Knight graduated from the University of Tennessee and was named Alumna of the Year in 2016.

 

买到票了!

 

IABC会员5美元,非会员15美元. 活动对在校学生是免费的.

努力继续提供优质服务, 每个月参与虚拟新版uedbet客户项目, 我们的会员每月活动费用已增至5美元. This will grant you exclusive access to the recorded presentation after the event. We recognize the last year has been trying for many of our members and friends, 对一些人来说,这种增长可能是无法实现的. If you feel this cost will prevent you from participating in our professional development events, 请与我们联系. We appreciate your commitment to our chapter during the last year as we transitioned to a virtual environment and we look forward to returning to in-person events as soon as we are able.

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