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Ezoic isn’t your regular ad network, it collects information on your users, what they like, what contents intrigue them the most, and with this analytics you are able to have an insight on what kind of ads to place. With this data, you can improve your content creation and also take your ad revenue to another level. According to the Ezoic team, they can increase your ad revenue by 50% at least when you use their platform. With Ezoic you get to test run different layouts and even ads platform until you find the one that best suits you and also generates more ad revenue and money.